I work at the intersection of
product & experience design

I am a digital product leader that truly encompasses the term product designer, with a rich background across both product management & ux design. I believe the key to success for every great product is a great amazing experience that puts users humans at the centre of everything.

I've worked for, and with, some incredibly innovative companies!

FusionGrove, a B2B SaaS Company
Regarding Play, a two-sided sporting marketplace
Petbarn, one of Australia's largest retailers
Greencross, one of Australia's largets veterinary chains
Valiant, an online business marketplace
Able Plumbing, a local plumbing business
ProductFriend, a receipt and warranty tracking startup
FusionGrove, a B2B SaaS Company
Regarding Play, a two-sided sporting marketplace
Petbarn, one of Australia's largest retailers
Greencross, one of Australia's largets veterinary chains
Valiant, an online business marketplace
Able Plumbing, a local plumbing business
ProductFriend, a receipt and warranty tracking startup

I've built products of all shapes & sizes 🌏

In my 10+ years in Product and Design, I've been fortunate to ship everything from mobile apps, to websites, to SaaS platforms and more. My products have generated $10M+ in direct revenue for clients, $100M+ in revenue for users of the platforms and more.

  • 🐶Delivered Petbarn's new checkout — $XXm+ uplift
  • 🎨Led end-to-end design of the Petbarn App
  • 🚀Delivered FusionGrove's reports module
📱
Designed the Petbarn appMobile app for Australia's largest pet retailer
🕵
Delivered Valiant's ComplianceIQCompliance automation platform
📊
Delivered FusionGrove's reportsAdvanced reporting and analytics module
🤖
Delivered Petbarn's PetAIAI-powered pet recommendation engine
📱
Delivered ProductFriend's MVPLaunched initial product marketplace
🖌️
Redesigned Valiant dashboardComplete UX overhaul of core platform
🖌️
Designed FusionGrove platformEnd-to-end SaaS platform design
🎨
Designed Petbarn's cartOptimized checkout experience
👫
Built FusionGrove adminComplete user management system
🛍️
Rebuilt Petbarn checkoutEnhanced e-commerce conversion

I've honed many skills & used many tools 💪🔧

My 10+ years of experience has resulted in me wielding a wide range of skills and tools. From Figma to NextJS, and everything in between, I can adapt to the needs of the project.

  • 🎨6+ years advanced experience with Figma
  • 👨‍✈️8+ years across Product and Design
  • 🧰In-depth use of 30+ platforms and tools
User with sunshine around

Don't just take my word for it, though...

After all, who would I be talking about myself? Lets hear what the others have to say.

Tariq Cassim
Tariq CassimChief Development Officer

Nathan helped us to build a world-class platform... Upon being promoted as Senior Product Manager, Nathan took over both the Product and UI/UX Design teams and this is where he shone as a leader. He lead by example & never failed to ensure that his team was well equipped with the tools & knowledge to carry out their daily tasks. His dedication & passion for the job is second to none. Nathan has unquestionable integrity & a great team player who is able to gain the trust of the team almost instantly!

FusionGrove

Ary Marfavi
Ary MarfaviFounder & CEO

Nathan is an incredible UX/UI Designer. We worked together on an idea for a sports web platform called Regarding Play. Our objective was to design an easy-to-use platform for sport club managers and their customers alike all while giving both Users types a high-quality visual experience. Nathan can visualise the most arbitrary system requirement and bring it to life. He's super easy to work with. He’s always down for humouring new ideas as well as bringing some of his own to the table. An all-around fantastic creative collaborator.

Regarding Play

Tom Sidhom
Tom SidhomDirector, APAC Sales

Nathan has a real talent for finding & understanding issues/problems, articulating them to a variety of stakeholders & bringing together cross-functional teams to find a solution that delivered slick experiences to our users. He did this with limited time, resources and deadlines whilst managing to effectively balance research and prototyping. Nathan very successfully acted as the glue across key business functions in his role as the company SME for the platform, ensuring all Customer Success and Sales teams could confidently deliver on the platform’s value proposition. He had a strong balance of technical, business and problem-solving skills that made the sales team’s job of selling and delivering FusionGrove’s product and solutions across the globe that much easier.

FusionGrove

Rich Buggy
Rich BuggyHead of Engineering

Working with Nathan was an absolute pleasure... We worked together at Greencross (Petbarn) where I got to see his amazing product management and UI/UX design skills combined with his ability to project manage vendors and developers. He was able to take the simple brief of improving the checkout experience and design a much better solution in consultation with a wide variety of stakeholders. I hope I get the chance to work with him again one day.

Greencross (Petbarn)

Kris Hofer
Kris HoferTechnical Lead

Nathan was an effective swiss-army knife Senior Product Designer turned Product Manager who was responsible for key initiatives that resulted in high growth during his time at Valiant. He was able to effectively fill 2 roles, and deliver on business — as well as user — results. His ability to go between design, business and technical universes was second to none.

Valiant

Simon Bysouth
Simon BysouthLead Scrum Master

Nathan played a pivotal role in transforming the user experience and infrastructure of petbarn.com.au, driving enormous revenue growth. He is an exceptional product manager, adept at delivering enterprise digital solutions. His talent extends to design, where he creates exquisite and innovative UI/UX designs, and is a fountain of design knowledge. His ability to seamlessly integrate user needs with business goals is truly remarkable. He excels in stakeholder management, thanks to his warm personality and strong communication skills. I highly recommend Nathan for anyone that requires a strategic thinker with a proven track record in product management and UX design!

Greencross (Petbarn)

Chathushka Perera
Chathushka PereraChief Technology Officer

Nathan is very passionate & self-driven... He keeps himself updated with current trends & market evolvements. He always considers different approaches to achieve experience & product goals, allowing the whole team to be part of the product development process. He is able to understand complex requirements easily & has a good eye for design trends. A very friendly teammate and easy to work with - I'm sure our entire team would agree with me on this.

FusionGrove

Kasun Dananjaya
Kasun DananjayaChief Technology Officer

As a Product Manager, Nathan has proven to be a tremendous asset to FusionGrove. He is experienced in managing complex programs with consistent, successful results. He is a great manager of details and his dynamic expertise in product management, analysis, digital marketing, presentation and documentation have resulted in rave reviews from his co-workers as well as clients and have made him the most sought after project manager for large scale projects. Nathan is an honest and hardworking team player, always willing to pitch in to help the team. He is efficient in planning projects & punctual in meeting deadlines.

ProductFriend

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A few things I've worked on lately...

I've helped over 10 businesses, from startups to the largest eCommerce companies in Australia, grow revenue through amazing product experiences.

Petbarn App Phone Mockup
Petbarn Logo

Petbarn (App)

Designing the single app, to love your pets back.
🎖️ 10k+ downloads in the first 10 days
🧰  Senior Product Designer
Mockup of FusionGrove
FusionGrove Logo

FusionGrove

Supercharging B2B sales teams through sales intelligence.
🎖️ ↑ $250M+ in attributable sales generated
🧰  Product and Design Lead
Mockup of PetAI on a mobile phone
Petbarn Logo

Petbarn (PetAI)

Building an AI-driven pet care assistant in your pocket
🎖️ 1st pet-care AI use case delivered in Asia
🧰  Product and Design Lead
Mockup of Regarding Play
Regarding Play Logo

Regarding Play

Connecting players with sports venues, effortlessly.
🎖️ 2 customers won from prototype
🧰  Senior Product Designer
Petbarn PWA Checkout
Petbarn Logo

Petbarn (PWA)

Redefining Petbarn’s checkout for speed and simplicity.
🎖️ ↑ $Xm+ uplift in revenue
🧰  Product Lead
Valiant Logo

Valiant

Connecting Australian SMBs with seamless funding solutions.
🎖️ $2bn+ in loans funded
🧰  Senior Product Designer
Mockup of ProductFriend
ProductFriend Logo

ProductFriend

Simplifying how consumers track warranties and receipts.
🎖️ 2 apps delivered to market
🧰  Product and Design Lead
Mockup of Daily UI
Daily UI Logo

Daily UI

A side-quest in creative growth.
🎖️ 100 designs over 100 days
🧰  Product Designer
Mockup of Able Plumbing website
Able Logo

Able Plumbing

Transforming a local plumbing business for the digital age.
🎖️ New website delivered in <2 months
🧰  Designer and Consultant

Let's chat and start taking your digital products to the next level 🚀

Contact me today, and discover how I can help your business bring your digital products to life.